Film: DAMN! (Trailer)

Here's the official trailer for DAMN, the the story of Rent is 2 Damn High founder Jimmy McMillan, a Vietnam veteran, black belt Karate master, former stripper, and 70’s soul singer, who became an overnight sensation after his appearance on the 2010 New York gubernatorial debate went viral, receiving over 2 million views in 24 hours and lifting Jimmy from political obscurity into the international spotlight.

In what becomes an unforgettable journey, DAMN! is the only film to ever capture the rise of a viral sensation and the media fixation that follows as it all unfolds. It's a sometimes funny and sometimes dark look into what happens when mass media, politics, and money all descend upon the life of one man. Is the price of fame too damn high?Limited Theatre release August 2011. On DVD and Digital August 16th, 2011